Senior copywriter & writer Helena Ekström is based in Stockholm. She has several years of experience from the advertising industry but more important: the love for storytelling and creating strategies.
Freelance since 2010, in the industry since 2002 after a degree in copywriting at Berghs School of Communication. Former employee at leading advertising, branding and digital agencies, both in Stockholm and London. Work through the years includes creative direction and editor-in-chief positions. Experience from the Chinese market.
The range of clients goes from fashion to finance, education to retail. When there is a story to tell there is a tone of voice to find. Special interest in fashion and lifestyle since the eye for the market and the range of clients in the field.
Helena also do creative direction, concept and styling for fashion brands.